Marketing: It’s everything you do
October 1, 2003 By LP Gas
Marketing is no longer just about what you say to the public about your product or service. It’s everything you say and do.
Read More
Marketing is no longer just about what you say to the public about your product or service. It’s everything you say and do.
Read More
Anyone who has recently tried to purchase commercial insurance knows the surprise: Rates have skyrocketed. In simple terms, the commercial insurance industry is in the midst of what is called a "hard market," meaning that the traditional competition-based price-cutting used by carriers to gain new business no longer exists. Instead, the focus is on raising rates to try to rebuild sagging profits.
Read More
Teaching educators about the benefits of propane-powered school buses can a rewarding experience for a propane marketer. The enrichment can be further enhanced when the retailer also assists the districts in obtaining government grants to cover all the costs.
Read More
Ask a North Dakota farmer where to hunt for grouse and he’ll tell you, "Grouse are where you find them." Kind of like the line, "you’ll never catch a fish unless your line is in the water," but more vague. So where do we hunt for safety?
Read More
It’s going to take a lot of cash to prove whether the propane industry’s money is being well spent.
Read More
Propane prices, like most energy commodities, continue to experience extreme volatility. There are a number of factors impacting propane prices during the year.
Read More
As the owners/operators of a small retail propane company neared retirement age, they chose to sell their business to a larger regional propane distributor. As is typical in this industry, the owners of the selling company were very active in the day-to-day operations, in the office as well as in deliveries and service to residential customers.
Read More
Let’s take a look at what The Jobs and Growth Tax Relief Reconciliation Act of 2003 means for you, the business operator.
Read More
Propane price spikes in two of the last three winters had unhappy constituents from the 4.6 million propane-dependent households chewing the ears of their Congressional representatives for help.
Read More
When I give a presentation I always list the stakeholders. That’s because every presentation, regardless of topic, begins with understanding issues and being aware of all people and associations that have a stake in the process.
Read More