Photo: Blue Planet Studio/iStock / Getty Images Plus/Getty Images

Find top propane talent online

January 19, 2023 By Danielle Pesta

Learn how to use digital recruiting strategies to hire and retain new employees for your propane business.

Read More

This article is tagged with digital media, Employee hiring, employee recruitment, hiring, marketing, Propane Ninja, the digital space, workforce development and posted in Blue Flame Blog, Current Issue, From the Magazine

Image: tttuna/E+/Getty Images

Become a propane brand ambassador on LinkedIn

December 1, 2022 By Danielle Pesta

Follow these four steps to create a LinkedIn presence that will help you build strong relationships in the propane industry.

Read More

This article is tagged with digital media, LinkedIn, marketing, networking, social media, the digital space, training and posted in Blue Flame Blog, Current Issue, From the Magazine

Chris Everett, general manager of Fallbrook Propane Gas, is overseeing the creation of a new marketing campaign that promotes propane as a clean energy source. (Image courtesy of Endpoint - Chris Everett & Dominic Padua)

LPG Spotlight: Fallbrook Propane Gas Co.

November 22, 2022 By Chris Lewis

California marketer Fallbrook Propane Gas Co. aims to showcase propane’s eco-friendliness to the public with a marketing campaign.

Read More

This article is tagged with California, clean energy, EDP, LPG Spotlight, marketing, Propane Education & Research Council (PERC) and posted in Current Issue, Featured, From the Magazine

Photo: tttuna/E+/Getty Images

5 steps to a website that works for you

September 22, 2022 By Danielle Pesta

Here are five steps to build a website that serves as a homebase for your propane company’s brand reputation and a resource for customers.

Read More

This article is tagged with digital media, marketing, Technology, the digital space, website and posted in Blue Flame Blog, Current Issue, From the Magazine

Photo: Jodi Jacobson/iStock / Getty Images Plus/Getty Images

Tips to market propane to the millennial homebuyer

September 6, 2022 By Carly Bemer

Millennials have infiltrated the homebuying market. Here is why propane retailers should market to these potential customers.

Read More

This article is tagged with marketing, millennials, National Association of Home Builders (NAHB), National Propane Gas Association (NPGA), Propane Education & Research Council (PERC), propane retailers, residential heating market, residential propane, Top Propane Retailers, Warm Thoughts Communications and posted in Current Issue, Featured, From the Magazine

Photo: Maudib/iStock / Getty Images Plus/Getty Images

Give homebuilders, remodelers some propane love

August 30, 2022 By Tom Jaenicke

Tom Jaenicke encourages propane retailers to stop taking homebuilders and remodelers for granted on their energy choices.

Read More

This article is tagged with clean energy, community relations, construction professionals, marketing, Marketing Mix, tom jaenicke, Top Propane Retailers, Warm Thoughts Communications and posted in Current Issue, Featured, From the Magazine

Photo: PonyWang/iStock / Getty Images Plus/Getty Images

Communicate effectively with email

August 25, 2022 By Danielle Pesta

Communicating with customers though email isn’t going away. Find out how to convert more propane customers with the right email messaging.

Read More

This article is tagged with communication, community outreach, digital media, Environmental messaging, marketing, rebranding, the digital space and posted in Blue Flame Blog, Current Issue, From the Magazine

Photo by Sara Harris Photography

LPG Spotlight: Phillips Energy

August 23, 2022 By Carly Bemer

Virginia propane retailer Phillips Energy is dedicated to raising awareness about Alzheimer’s disease, surpassing $100,000 in donations in nine years.

Read More

This article is tagged with community outreach, LPG Spotlight, marketing, Phillips Energy, Virginia and posted in Current Issue, Featured, From the Magazine

Photo: B4LLS/iStock / Getty Images Plus/Getty Images

Document your business with video

August 2, 2022 By Danielle Pesta

Propane retailers should consider using video to engage customers, boost brand recognition and educate on the benefits of propane.

Read More

This article is tagged with customer relations, digital media, marketing, Propane Education & Research Council (PERC), the digital space, video and posted in Current Issue, Featured, From the Magazine

Photo: Dzmitry Dzemidovich/iStock / Getty Images Plus/Getty Images

Digging into DEI

July 18, 2022 By Carly Bemer

Propane industry members offer tips to improve diversity, equity and inclusion efforts while also growing the business.

Read More

This article is tagged with Blue Rhino, customer relations, Electrification, Employee hiring, employee recruitment, employee retention, employees, Ferrellgas, hiring, Lakes Gas, marketing, UGI Corp. and posted in Current Issue, Featured, From the Magazine